Kipp Bodnar and Jeffrey L. Cohen are authors of The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More.
Both authors are coveted speakers for their leading expertise in the B2B applications of social media. For more information on having Kipp and/or Jeff speak at you event, please email: speaking@B2BSocialMedia.com.
For more information about Kipp and Jeff, please check out their author bios below:
Kipp Bodnar
Inbound Marketing Strategist
HubSpot
Kipp Bodnar is Inbound Marketing Strategist at HubSpot, the inbound marketing software leader that provides integrated tools for marketers to generate and manage leads online. Kipp leads a team of marketers that guide and execute HubSpot’s inbound marketing content strategy. This includes creating content for Blog.HubSpot.com, webinars, ebooks, social media and other channels to help educate marketers and generate leads.
Kipp is an experienced social media marketer who co-founded SocialMediaB2B.com, the leading online resource for social media’s impact on B2B marketing. He also writes on his personal blog DigitalCapitalism.com as well as guest postings on other leading marketing blogs.
He lives in Boston with his loving wife, two hyper-active beagles and good rye whiskey that serves as anti-freeze for the long New England winters.
Connect:
Follow @kippbodnar
Jeffrey L. Cohen
Social Strategist
Radian6
Jeffrey L. Cohen is a Social Strategist at Radian6, a salesforce.com company. Radian6′s social media monitoring software helps businesses listen, discover, measure and engage in conversations across the social web. Jeff works with B2B and B2C enterprise companies to assess their social media strategy and adoption, and advises them on how social media marketing, communications and engagement can help them meet their business objectives.
With more than 20 years experience, Jeff has provided strategic marketing counsel to B2B and B2C companies on both the client and agency sides. Jeff is also the co-founder and Managing Editor of SocialMediaB2B.com, the leading online resource for social media’s impact on B2B marketing. He lives in Durham NC with his two kids and a wooded backyard.
Connect:
Follow @jeffreylcohen
